The French base outdoor adventure company, Salomon, approached us to help them raise the bar of their exhibition stand at the 2007 ISPO trade show in Munich. Working with the client we developed a stand which focused on delivering a strong brand message to the visiting traders and public alike. We approached the design by considering how customers and staff would best utilise the space creating a layout which maximised both display unitary and communication devices. The result was the creation of a welcoming exhibition stand with clear category and brand execution. Successfully delivering the Salomon message to all visitors.
February 07, 2008